Who are Benifex? 💚💜

We are a fast-moving technology company, and one of the most successful providers of online reward and benefits solutions in the world. We believe that everyone deserves an exceptional experience at work, every day, and build workplace technology that makes this happen. Benifex’s mission is to build remarkable experiences that employees love. Today Benifex supports more than five million employees in over 3,000 organisations across more than 100 countries. To help us on our quest to be the best, we need brilliant people on board and that’s where you come in. 🚀

Why should you apply? 🌟

• Impact: you'll be at the forefront of delivering on our business goal of being the most successful employee benefits provider in the world, by forging partnerships with enterprise clients globally
• Progression: you'll be the first hire in a brand new function within Benifex, building it out from scratch and growing the team
  
• Teamwork: you'll be bridging a crucial gap between marketing and sales, collaborating closely with a number of departments to drive performance
  
• Top 10 Employer, Sunday Times Best Places to Work Awards
• Work for a profitable, fast-growing market leader in the online reward and benefits space

**Please note we are unable to offer visa sponsorship and require to people to be based in the UK or Ireland for this position**

Great benefits:

💰 £60,000-80,000

🤸 Flexible work – choose a working setup that works for you, our only ask is to see you once a month in the office and you must be based in the UK or Ireland.

💸 Full access to our comprehensive benefits package, including discounts from hundreds of high street brands, salary sacrifice schemes across Finance, Health, Tech, and more

✈️ 25 days holiday plus your local bank holidays

🎂 Your birthday off

❤️ Two half day wellbeing days

🩺 Healthcare cash plan to cover the costs of day-to-day healthcare

🧠 Employee Assistance Plan 24/7 365 support

🤒 Income Protection (75%) and life assurance (4x salary)

💰 Referral bonuses

🌟 Enhanced parental leave package - 26 weeks fully paid maternity leave and 4 weeks fully paid paternity leave

✈️ Work from Anywhere policy for 90 days

🏖️ Buy and Sell scheme for holidays

💳 £50 monthly allowance to spend on whatever takes your fancy, your very own Benifex card will be topped up at the start of each month!

Role Overview 🚀

We are looking for a fantastic Head of ABM to join our team and lead our account-based marketing initiatives. Up to this point, ABM has been secondary to our core marketing focus and we're looking to bring it front and centre of our strategy.

As the Head of ABM, you will be the first hire in this role and will be responsible for building out the ABM function from the ground up. You will develop and execute ABM strategies that drive revenue growth, working closely with external ABM agencies and internal marketing colleagues. This is a unique opportunity to shape the future of our ABM efforts and make a significant impact on our company's growth.

Responsibilities 🤘

• ABM Strategy: Strategic planning, account tiering, segmentation, messaging, and content strategy.
• Program Management: Initiate and manage ABM programs, leveraging external ABM agencies and internal marketing resources to deliver personalized and impactful campaigns.
• Team Building: Lead a team of two events managers. Recruit, mentor, and lead an ABM manager and work closely with marketing colleagues across digital, campaigns and events to execute your strategy.
• Collaboration and Alignment: Foster strong collaboration and alignment with the sales team to ensure ABM strategies are effectively integrated into the sales process and sales colleagues are champions of ABM.
• Analytics and Reporting: Establish metrics and KPIs to measure the success of ABM campaigns, providing regular reports and insights to senior leadership.
• Budget Management: Manage the ABM budget, ensuring efficient allocation of resources to achieve the best ROI.

What are we looking for? 🔎

• Proven experience in a senior ABM or a related marketing or sales role, with a proven track record of driving revenue growth through ABM strategies.
  
• Ability to think strategically and develop – and more importantly execute – creative ABM programs that deliver results.
  
• Excellent interpersonal and communication skills, with the ability to work effectively across departments and with external partners.
  
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
  
• Evidence of leading a function from the front to improve conversion rates.
• A history of building out an ABM function from scratch would be fantastic.
• Knowledge of the HR technology industry is a plus.

Even if you don't meet all of the requirements for this role, we encourage you to apply! We are looking for talented and passionate individuals who are eager to learn and grow. We also offer a variety of other roles, so please check out our careers page to see if there is something else that might be a good fit for you.

Our interview process

✌ Benifex understands the need to have a fast and efficient process, the below will all be completed in the shortest time possible.

📞 Initial informal call with the Talent team

🧪 Online tests in numeracy and logical reasoning

⏳ Interview with the hiring manager and a member of the team

🤩 Final interview with the Director

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We are committed to creating a diverse and inclusive workplace where everyone feels welcome and respected. We believe that diversity and inclusion are essential to our success, and we are proud to be an equal opportunity employer.

We are a proud member of the Disability Confident employer scheme.

If you require any reasonable adjustments at any stage during the recruitment process, please let us know with your application.